Puppies?

Ribbons have been used for years to try and raise awareness of causes, Yellow for the troops, Pink for breast cancer, Red for a variety of causes, but in recent years they've gotten a bit ridiculous. The most ridiculous of the ones Ive seen so far is.
Now theres a cause I can get behind. You see, puppies don't normally get the affection they need for proper development, so please, I beg of you, find a puppy and hug it.